You. People. Are. IDIOTS.
I mean it. You're all morons. The
site is sponsored by Sony, not the
article. That, and just because something is
sponsored by a company doesn't mean that they
endorse the views expressed in it or even know what is being written.
CODE
<span class="noindex"><div class="sponsor">
<div class="sponsortext">Sponsored By:</div>
<!-- Begin 88x31 -->
<script LANGUAGE="JavaScript">
<!--
var tile = tile + 1;
document.write('<SCR'+'IPT language="JavaScript" SRC="http://ad.doubleclick.net/adj/variety.dart/' + pagename + ';dcopt=ist;sz=88x31;tile=' + tile + ';ord=' + randomnumber + '?">');
document.write ('<A HREF="http://ad.doubleclick.net/jump/variety.dart/' + pagename + ';dcopt=ist;sz=88x31;tile=' + tile + ';ord=' + randomnumber + '?" target="_top">');
document.write('<IMG SRC="http://ad.doubleclick.net/ad/variety.dart/' + pagename + ';dcopt=ist;sz=88x31;tile=' + tile + ';ord=' + randomnumber + '?" border=0 width="88" height="31"></A>');
document.write('<' + '/SCRIPT>');
//-->
</SCRIPT>
<!-- End 88x31 -->
</div><!-- end sponsor --><!-- /noindex --></span>
Any of you with even a rudimentary knowledge of programming or HTML should be able to understand most of that, and what it tells you should be quite clear. The Javascript proves that there is absolutely no way that Sony knew that their sponsorship would be placed on that particular article.
For those of you not as fluent, I'll break it down for you:
First, "sponsor" is generic. This is actually good design, so they don't have to change a thing every time they get a new sponsor. That shows that they did not go out of their way to insert a Sony image into this article.
Next, take a look at the URL for the offending image:
CODE
http://ad.doubleclick.net/adj/variety.dart/
What's that? No "Sony" in the image? That's because it is also generic--it retrieves a sponsor from doubleclick's server, which most likely stores current sponsors.
There is simply no way for one particular banner to have been placed in one particular article with that piece of Javascript, so your article has no case. It was coincidence, plain and simple. End of story.
Also, I can't believe that whomever wrote that piece is actually being published on your front page. The grammar and diction were atrocious, and it was so painfully geared towards fanboys (despite claims to the contrary) that I could hardly believe it wasn't satire.
QUOTE
when it’s close to impossible not to find Super Mario Galaxy objectively groundbreaking and superior to current games in its category.
I just can’t seem to be able to take any of Ben’s points for a credible and honest opinion or criticism, or find in him any journalistic integrity.
Am I the only one who finds this incredibly ironic? The Variety.com article isn't "credible" and doesn't present "[honest] criticism," because it actually doesn't praise the game--and then,
in the article attacking a perceived bias, the author goes on to say that it's "impossible not to find [SMG] objectively groundbreaking and superior"? Someone obviously doesn't know what the word "objectively" means.
I urge whomever is in charge of the front page to "encourage" the author of this travesty of journalism to find some other way to contribute to the site.